Become Twice The Marketer One Day… And Leave Certified.
Details You Need To Know
Don’t miss this opportunity to learn from four of the best digital marketers in the world and walk away with an actionable checklist of items to grow your business. All attendees will receive a copy of The Forecaster Method, John Lincoln’s new book on digital marketing.
Speakers
John Lincoln (MBA) is CEO of Ignite Visibility (a 2017, 2018 & 2019 Inc. 5000 company) a highly sought-after digital marketing strategist, industry speaker and winner of the coveted Search Engine Land “Search Marketer of the Year” award. With 16+ years of demanding experience, Lincoln has worked with over 1,000 online businesses including amazing clients such as Office Depot, Tony Robbins, Morgan Stanley, Fox, USA Today, COX and The Knot World Wide.
Alan Bush is one of the premier digital marketing experts in the field. With over a decade of experience, Bush has held the Director role at multiple agencies, worked on hundreds of clients (both Fortune 500 and start-ups) as well as co-created and co-hosted two Internet marketing podcasts both with international followings. In addition, Bush has been a guest speaker and panelist at several marketing events and teaches two accredited courses on Search Engine Optimization and Web Analytics at the University of California, San Diego, respectively.
At Ignite Visibility, Alan is VP of Operations and works on some of the company’s largest accounts. He also manages the SEO team and sets the strategic direction for the company.
Eythor Westman is widely recognized as a paid media and search engine marketing expert whose background includes experience at three leading digital marketing agencies and an advertising technology company. He has directly managed tens of millions in online advertising spend and has spent over a decade consistently creating profitable growth for clients through advanced digital advertising strategies.
At Ignite Visibility, Eythor manages the Paid Media department, including process improvement, hiring, training, and technology partnerships. He is also directly involved in many client initiatives where he applies data science and competitive analysis to guide strategy. Under Eythor’s leadership, the Paid Media department has grown monthly, recurring revenue by over 300% in the last two years.
Eythor holds a bachelor’s degree in Economics from the University of Washington and is certified through Google Adwords, Bing Ads, Facebook Ads, and Google Analytics. He has also been a frequent web analytics instructor and guest lecturer at The University of California, San Diego, since 2013.
Christian Nicolini carries an impressive background in performance marketing and data science, with a proven track record of enabling growth through advanced digital strategies. Drawing from over $100MM in media buying and leadership experience at iProspect, Mirum, and Ignite, he has redefined what clients should expect from a top tier agency partner. At Ignite Visibility, Christian’s core focus revolves around omnichannel marketing strategies, which rely on CRM integrations and cross-channel reporting to expose opportunities to further optimize marketing mix characteristics and maximize topline impact. Additionally, he manages a highly skilled Paid Media team, where his responsibilities include process improvement, hiring, training, and building technology partnerships. He is also directly involved in several client initiatives where he employs tracking, analytics, and competitive analysis to guide client-focused strategies.
Dustin Baly is the Head of Email Marketing at Ignite Visibility, where he helps clients maximize their profitable engagement with leads and customers. With over 18 years of digital marketing experience, Dustin has managed Shari’s Berries’ marketing under Liberty Interactive Corporation and grew the business from less than $10 million to over $100 million in sales. He has also worked at a large search engine as strategy manager, where he advised Fortune 500 companies, top e-commerce businesses, and marketing agencies on direct response search marketing. Additionally, he has managed marketing for several other e-commerce businesses and insurance agencies. Dustin has a B.A. degree in English from the University of Colorado at Boulder, and outside of the office, he enjoys riding vintage surfboards at San Diego’s well-known surf spots and spending time with his wife and two children.